Uber Interview Assignment Examples

If you want to work at one of the hottest tech companies in the world, you will have to answer a few questions first.

We've shown you how long Uber's application process can be: To become a general manager--someone who launches and leads a team in a new city for Uber--you'll be taking a timed, two-hour analytics test.

For more creative positions at Uber, such as marketing manager, you may be asked to create a new marketing campaign for Uber.

Unlike companies like Google, which are infamous for giving their candidates impossible brainteaser interview questions, Uber's questions to potential hires are more straightforward--and they say a lot about Uber's company culture.

Using Glassdoor, we've compiled questions from Uber's interview candidates:

"Are you prepared to sacrifice your personal life and relationships to work here 80-90 hours a week?" - Community Operations Manager candidate

"If the Uber app was down, how would you placate the drivers?" - Operations Coordinator candidate

"Enjoyed your creative/résumé, but it looks like you've never used Uber before. What's the deal?" - Community Manager candidate

"How would you make drivers work during holidays?" - Operations and Logistics Manager candidate

"In four sentences or less, how would you sell Uber to a driver you are trying to sign up?" - Operations and Logistics Manager candidate

"You didn't agree with product management on [a minor feature]. Do you think that's because they're stupid or not technical enough?" - Software Engineer candidate

"Will Uber cause city congestion?" - Data Scientist candidate

"If there are three regular chairs and one broken chair and five people are entering a room, two of whom enter the room together, what is the probability that person X gets a regular chair?" - Director, Driver Operations candidate

"How do you feel about not having a social life anymore?" - Marketing Manager candidate

"I am an Uber driver who claims that I did not receive my payment from Uber and thinks that Uber is cheating me. What would you say to me?" - Operations and Logistics Manager candidate

"Uber drops you in a new market (i.e. Oklahoma City) and says you have two weeks until we open here - go! What do you do?" - Operations and Logistics Manager candidate

"What was your favorite Uber marketing stunt?" - Marketing Manager interview candidate

"How would you manage a crisis situation with the press and government?" - General Manager candidate

"What would you say to a driver that wanted to quit?" - Operations and Logistics Manager candidate

"How would you find the words that became obsolete in English language between 16th and 17th century? You may use a search engine." - Software Developer candidate

"An Uber competitor opens in your city with unlimited cash capital. If you were them, how would you steal Uber's customers? If you were Uber, how would you convince drivers not to leave?" - Operations and Logistics Manager candidate

"What do you think Uber's strengths are over Lyft?" - Customer Service Representative candidate

"Estimate the size of taxi market in the city you're interviewing for." - Operations and Logistics Manager candidate

"How would you measure demand for Uber ice cream?" - Operations and Logistics Manager candidate

"If we ask you to find us 100 new drivers this month, describe what steps you would take?" - Operations and Logistics Manager candidate

"With no budget, how would you spread the UberLove?" - Community Manager candidate

"Uber is opening up a city remotely (i.e. Milwaukee will be operated out of Chicago). How would you make the drivers in Milwaukee feel equal to the drivers in Chicago?" - Operations and Logistics Manager candidate

"Say an Uber black car driver makes $30/ride with a 20% commission. How do you convince him to upgrade to a new made-up service UberSuper with a 25% commission? What costs will the driver incur in upgrading? How much more will he have to make each week, etc.?" - Uber Operations and Logistics Manager interview candidate

"How do you handle working with people who are extremely upset or not happy with you/your company?" - Community Marketing Manager candidate

"What metrics would you use to track whether Uber's strategy of using paid advertising to acquire customers works? How would you then figure out an acceptable cost of customer acquisition?" - Data Scientist candidate

"What would you do if a competitor came into play that undercuts Uber's pay split with the drivers? Uber's is hypothetically 80/20, theirs is 90/10." - Operations and Logistics Manager candidate

"Write a letter to drivers." - Operations and Logistics Manager candidate

"Assume you are employed with Uber. (Congratulations!) While taking an Uber to work, you notice your driver is also accepting trips via a competitor's app. What would you do?" - Community Operations Manager candidate

"How will you prevent drivers from committing fraud for incentives?" - Operations Coordinator candidate

"What's to stop you from just packing up and leaving in four years' time?" - Software Engineer candidate

"One of the car dealer partners want to leave, what should you do?" - General Manager candidate

"How would you assemble a piece of Ikea furniture without instructions?" - Remote Community Support Representative candidate

"Can you handle the pace of work at Uber?" - Director candidate

This story first appeared on Business Insider.

If you stink at math and analytical thinking, Uber is probably not the place for you.

People who have applied to jobs at Uber, particularly for general manager, operations, and marketing manager positions, say the process is lengthy and difficult. And if you're type of person who crumbles under time-pressure, you may just want to walk away now.

If you do get a job at Uber, there's good news. The company is still handing out stock options, which will come in handy when the $41 billion company finally goes public.

Many candidates say the process is harsh, but fair. Uber doesn't ask many brainteasers, like Google was infamous for. Instead it uses real-world scenarios to see if candidates can hit the ground running.

A friend tipped us off to Uber's grueling interview process, and candidates have written about it extensively on job site Glassdoor. Here's what they say the process is like for most roles at Uber.

Each position begins with a preliminary Skype or phone call which is reserved for get-to-know you questions.

If the interviewer is a fan, that's when the process gets harder.

Software engineers take coding tests. No surprise there.

But if you're interviewing for a General Manager position, where you'll be launching and leading a team in a new city, be prepared to take a 2-hour timed analytics test.

The online test is 32 questions long, with multiple choice and a few short essays. The questions are based on two CSV files that candidates must download. There's only one version of the test Uber uses, although some answers may be weighed more heavily depending on the market, candidate and position.

The test asks candidates to interpret data with questions such as: "Which 10-hour span in the course of two weeks had the most Uber requests," and "Which of the following metrics would be most valuable for determining demand?"

The essays included: "Write a letter to drivers," and "Pick bonus structures that would incentivize drivers to work and explain them."

"I finished in about 1 hour 45 minutes," one candidate for an Operations and Logistics role wrote on Glassdoor. "There were only about 3 questions that were very difficult."

This person then had two more phone interviews and a 2-hour in-person interview at Uber's headquarters, where a room full of people fired off questions and other candidates were being interviewed for the same job.

Questions asked during that meeting were detailed on Glassdoor:

  • "Uber is opening up a city remotely (i.e. Milwaukee will be operated out of Chicago). How would you make the drivers in Milwaukee feel equal to the drivers in Chicago?"
  • "Uber drops you in a new market (i.e. Oklahoma City) and says you have two weeks until we open here - go! What do you do?"
  • "Say an Uber black car driver makes $30/ride with a 20% commission. How do you convince him to upgrade to a new made up service UberSuper with a 25% commission? What costs will the driver incur in upgrading? How much more will he have to make each week? It's not enough to just walk them through mentally how you'd do this, be prepared to do the math on the fly."
  • "An Uber competitor opens in your city with unlimited cash capital, if you were them how would you steal Uber's customers? If you were Uber how would you convince drivers not to leave?"

Finally, this person was told to turn around a PowerPoint presentation about something they were passionate about within 24 hours. Uber requires a final presentation of most operations and general manager candidates who reach the offer stage.

Snagging a job at Uber can be time consuming. One person who interviewed with Uber in January 2015 describes a 7-week process on Glassdoor. The process began with a handful of phone interviews; this person was ultimately offered a job as marketing manager.

Instead of a timed analytics test, this person had to take a creative test that could be completed more or less at leisure. Like the analytics test, there is one creative test Uber uses globally, although answers are weighted differently by each hiring manager. One candidate spent two weeks turning it around and says it was difficult to complete. The test had five sections and this person wrote 11-pages worth of answers. Uber's creative test currently has four sections.

Another marketing candidate who interviewed with Uber in February describes the creative assignment as a "beast."

"It's five sections of copy, idea generating, and brand matching. It's absolutely comprehensive and legitimately asks for no fewer than three fresh ideas for Uber with an additional section telling you to list EVERY MARKETING IDEA YOU HAVE," the candidate writes on Glassdoor. "The sections you need to be prepared for are writing blogs, responding to customer emails, twitter responses, Marketing (I.E. any additional Marketing ideas you have) and Promotion Analytics."

One candidate, Christina Chow, says she took an Uber creative test in 2014. Chow revealed all the questions and her answers to a 5-hour, 3-part creative test on Wordpress. Here's the document she says Uber gave her.

Uber creative test questions

Uber CEO Travis Kalanick admits Uber hunts for either left or right brained people for specific roles.

"Community managers are all right brained," Kalanick told Inc's Christine Lagorio-Chafkin. "D-ops ('driver operations') are left-brained. They are crunching numbers all day...They have to pass an analytics test. They are lots of former Goldman people."

And if you want to be a general manager at Uber? Then you'd better have both your right and left brain in tact. They're required to pass both the timed analytics test and the creative test, as well as submit a 6-month plan for their city.

"We've gotten really good at finding that creative and analytics cross with a leadership component," Kalanick told Inc. "In 15 years all of these guys will be running Fortune 500 companies. They are killers."

If you're not scared off and think you have what it takes to work for Uber, there are currently more than 70 general manager positions open.

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